BMW Group: Internal Communications Executive

  • Full Time
  • Oxford

Red Marlin / BMW Group

£25,000 – £30,000

The UK is a cornerstone of the BMW Group’s global manufacturing network. As a retained agency for the Group, we are looking for an enthusiastic and passionate person to join the production sites’ busy communications team, mainly based at MINI Plant Oxford, working across internal and external communications.

Communication – whether internally to staff or externally to the media and other key stakeholders – is central to BMW Group’s success. If you are a bright, energetic and creative communications professional who is seeking an exciting challenge, this is a fantastic chance to develop your career in communications, working for the world’s leading premium automotive manufacturer.

Role and responsibilities 

In this role you will be appointed by our agency but work full time alongside BMW Group’s internal and external communications managers to provide support in their daily work. 

  • Working to a weekly planner, investigate and write communications and stories for our internal audience. 
  • Be the fresh pair of eyes to check and challenge communication content.
  • Format and edit copy and images, upload to various content management systems and publish to a number of internal media channels.
  • Support the management and improvement of communication channels e.g. intranet, digital signage, employee app.
  • Measure and monitor readership and interaction with communication posts.
  • Generate story ideas, looking to carry over internal stories for potential external stories, and proactively follow up content to draft communication. 
  • Daily media monitoring including local and national newspapers as well as TV, radio and online. Produce press clippings for circulation to senior managers.
  • Source photos and proactively generate ideas for the plant’s Instagram site.
  • Support media and VIP visits to the site(s).
  • Take the lead on some projects and initiatives.

You will also support other areas of the department as necessary including daily business tasks and administration.

This role will include travel to be able to support other BMW Group sites in the UK, especially to Swindon and Hams Hall (North Warwickshire).


  • To be considered for this role you’ll need to be passionate about communications and be able to demonstrate this clearly through your interests and achievements.
  • You will have excellent written and spoken English skills. The ability to communicate and build relationships with people at all levels from the production line to the plant director is also essential.
  • An awareness of and interest in current affairs, as well as an eye for what makes a good story. Photographic, image editing and film editing skills will also be useful in this role.
  • You will be IT savvy and comfortable using a range of IT software and content management systems.
  • You will also need to have excellent PowerPoint skills
  • You will need to be highly organised, proactive with positive ‘can-do’ attitude.
  • The ability to work flexibly is important across different communications and projects and sometimes at different locations or outside of standard working hours to support projects, visits or events.
  • Resilience is key and comfortable working in a manufacturing environment.
  • Applicants should have an undergraduate degree in communications / a relevant communications course / previous internal communications experience.
  • A valid driving licence is essential and the ability to travel to other locations in the UK.


As a valued and important member of our team, you’ll receive a competitive salary and other fantastic benefits including:

  • 31 days holiday (inc. public holidays) rising with long service
  • 1 extra day’s holiday for your Birthday so you can celebrate it in style
  • Death in service benefit to give your loved one’s peace of mind
  • Great career development opportunities and a personalised training plan to help you develop
  • Regular company socials


Based at MINI Plant Oxford with travel to other locations to support as required.

To apply:

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