2022 winner:  Honda’s Elizabeth Waddup

2021 winner:  Ford’s Poppy McKenzie Smith

Ÿ  The Motor Industry Communicators Association will announce the Young PR Professional of the Year on December 7

Ÿ  Prize package includes £500 cheque, MICA membership worth £150, C-suite career and development mentor and trophy

Ÿ  Sponsored by Meridian Audio, the closing date for entries is one week away on Oct 16

Ÿ  Previous winners from Honda and Ford benefitted from six-month mentoring by a MICA comms director

Under 30-year-old auto PR professionals have one week to respond to three questions about their 2023 achievements and our dynamic industry.

Their answers could win a £650 prize package, MICA mentor and the profile and recognition of a trophy handover at the Guild of Motoring Writers Awards on December 7.

An overview of the event at the RAC Club in London is here, with full details of the Young PR Professional Award and entry form here.

MICA chair Oliver Rowe said:  “In the years of running and judging this award, MICA has enjoyed being introduced to the rising stars shortlisted for and winning this coveted trophy.  Expanding industry profile and contacts is part of leadership and progression, which MICA is happy to promote through its partnership with the Guild and valued support from Meridian Audio.”