by micaedit | Dec 14, 2025 | Events
MICA supporters Ferrari, McLaren, Praga Cars and other marques exhibiting and racing at the exclusive Sussex festival invited members for stand visits and behind-the-scenes tours. We were also at the Silverstone Festival to see how the newly launched event is opening...
by micaedit | Dec 14, 2025 | Events
With an unprecedented number of newcomer brands eyeing the UK market for volume and share, what value do longstanding heritage and longevity convey and represent? Long established automotive brands, disruptors and experts from the luxury sector, motorsport and...
by micaedit | Dec 14, 2025 | News Archive
MICA’s Masterclass on the future skills which communicators will hone over the next decade heard from media houses, content creators and partners of PR departments to understand their needs. Digital, AI and other available technological resources were presented...
by micaedit | Apr 28, 2025 | News Archive
MICA’s group of 20 Bicester Scramble guests beat the ticket scramble to secure themselves places at Bicester Motion’s perpetually sold-out event. The Spring Scramble on April 27 celebrated 50 years of the VW Polo, as well as 70 years of Aston Martin Works at Newton...
by micaedit | Dec 8, 2024 | Next Event
MICA’s partner at Bicester Heritage has offered opportunities to join festive and New Year activities at the automotive innovation hub. On December 15, its “Festive Four-Wheelers 2024” event invites dressed-up off-roaders and all-road icons to a charity parade from...