From editing the likes of Fleet World and Transport Engineer, to co-running the UK Car of the Year competition, there’s plenty to keep John Challen busy. We discuss John’s titles, his recent return to Transport Engineer, the pitching process and the...
Your industry association prioritises member training, offering masterclasses and insights tailored to the needs of auto communicators. But all work and no play would make us all dull colleagues, so networking and socialising are another member benefit. In April MICA...
In this episode of Webchat with… Euan and Oliver sit down with Carwow’s Chief Content Officer, Mat Watson, and Global Chief Customer and Marketing Officer, Ben Carter, to find out more about its decision to purchase Autovia’s renowned motoring...
MICA members can benefit from our partnership with the Guild of Motoring Writers by booking one of the limited places on its acclaimed ‘Euro Classic’. The touring event for classic and ‘interesting’ cars is heading back to France on June 7-10 June, based in the...
Understanding the media is a core responsibility of any PR professional. How can you be confident that you’re targeting the publications that your customers are consuming, if you don’t? In this episode of Webchat With… we talk to McLaren...
As the internal combustion era nears its end and car buyers strive to get to grips with the new age of the EV, they need the motoring media like never before – but not in its traditional form. In this episode, She Talks Cars’ Abigayle Andre and former Haymarket...
