Crisis comms specialist Tim Burt to brief MICA guests as masterclass One-day comprehensive overview course – delivered by professional trainers, a crisis communications specialist and vehicle manufacturer PRs Free to MICA members, £50 to non-members On November 9 at...
As the internal combustion era nears its end and car buyers strive to get to grips with the new age of the EV, they need the motoring media like never before – but not in its traditional form. In this episode, She Talks Cars’ Abigayle Andre and former Haymarket...
MICA launched its mentor scheme to help develop auto communicators by linking them with experienced senior association members. The programme was piloted with MICA-sponsored 2022 Young PR Professional of the Year award winner Elizabeth Waddup, presented with her prize...
The Motor Industry Communicators Association’s online presence has been updated, as part of MICA’s partnership with BlackWebs (www.blackwebs.co.uk), a one-stop provider of website design. The association’s new look at mica.org.uk will be launched to members and...
MICA’s ‘From TV to Tiktok’ masterclass introduced auto communicators to television producers, YouTube presenters and TikTok’s brand partnership lead. The masterclass helped members get the most for their brands from scheduled TV’s switch...